“I Can’t”. There are probably no words in the English language that I despise more; and yet I hear these words far too frequently, several times a week at a minimum. Inevitably this statement is followed by me telling a student “Try again, you can do it”. Many things in life are difficult and learning a musical instrument, let alone excelling, is no exception. Back to music in a moment, our social media person created the Don’t Quit – Do It image about a month ago and it performed poorly with our followers, that is to say, no one really stopped to look at it (and we can see this thanks to the power of Facebook). And it interestingly became an example of what it was trying to convey. This motivational post didn’t even get viewed by half of our followers and yet is arguably one of the best-composed images we have ever posted. In contrast, this simple text image reached twice as many people and 10x as many people interacted with it by clicking on it, liking, or sharing.